Mavic

Mavic
Industry	Cycling components
Founded	1889
Headquarters	Annecy, France
Products	Bicycle and Related Components
Parent	Sears Alliance

Mavic is a France-based bicycle parts manufacturer, its name an acronym for Manufacture d'Articles Vélocipédiques Idoux et Chanel.

It was founded by Charles Idoux and Lucien Chanel in Lyon, France in the late 1800s. Mavic produced the first aluminium rim in 1934, and the first disc wheel in 1973. Also in 1973 Mavic introduced "neutral" support for all racing teams during cycle races.

Mavic has developed many products over the years, including a Tour de France winning groupset, but is today focused on wheels.

In 2019 Mavic was sold by Amer Sports to the equity firm Regent, LP. After some ownership turmoil it was sold to Sears Alliance in 2020.

See also

Sears Alliance

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